This data was originally featured in the September 11, 2024 newsletter found here: INBOX INSIGHTS, September 11, 2024: Pro Tips for Events, AI Job Growth In this week’s Data Diaries, in celebration of the Marketing AI Conference, let’s take a look at a fascinating new dataset from the Center for Security and Emerging Technology at Georgetown […]
Tag: Data analytics
Unlocking Data-Driven Growth
Unlocking Data-Driven Growth: How Enterprise Leaders Can Leverage AI Tools for Enhanced Customer Experiences and Operational Efficiency The evolution and popularity of generative AI are reshaping the business landscape, and its potential for data-rich enterprises is undeniable. Forward-thinking CMOs, VPs of Marketing, and Data & Analytics leaders are recognizing the transformative power of AI tools, […]
In-Ear Insights: MAICON 2024 Key Takeaways
In this episode of In-Ear Insights, the Trust Insights podcast, Katie and Chris discuss their key takeaways from the Marketing AI Conference (MAICON) 2024. Learn why scaling AI beyond consumer tools like ChatGPT is crucial for businesses looking to leverage its full potential. Discover why process decomposition is essential for successfully integrating AI into your […]
Processing Unstructured Social Data
This data was originally featured in the June 12th, 2024 newsletter found here: INBOX INSIGHTS, JUNE 12, 2024: UNIVERSAL ANALYTICS DATA, PROCESSING UNSTRUCTURED SOCIAL DATA In this week’s Data Diaries, let’s walk through a recent example of how generative AI can help us understand real-world data, taken from our Generative AI for Sales webinar. For […]
Data Is Everywhere
This data was originally featured in the May 29th, 2024 newsletter found here: INBOX INSIGHTS, MAY 29, 2024: DO CUSTOMERS WANT AI, DATA IS EVERYWHERE In this week’s Data Diaries, let’s revisit an important reminder that resurfaced during my travels this month. What is data? The Oxford English Dictionary defines it as “facts and statistics […]
Instagram Brand Performance
This data was originally featured in the May 22nd, 2024 newsletter found here: INBOX INSIGHTS, MAY 22, 2024: MEASURING ROI IN 2024, INSTAGRAM BRAND PERFORMANCE In this week’s Data Diaries, let’s revisit Instagram metrics. This series will be coming to an end in the middle of this year as Meta retires the data collection software […]