So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on YouTube Live. Be sure to subscribe and follow so you never miss an episode! In this episode, Katie, Chris, and John explore the frontier of Agentic Product Marketing. Discover how to transform real customer data into a […]
Read More… from So What? Agentic Product Marketing with ICPs
So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on YouTube Live. Be sure to subscribe and follow so you never miss an episode! In this episode, we break down the latest LinkedIn algorithm updates and how they utilize advanced language models to rank your content. You’ll […]
Read More… from So What? Analyzing Your LinkedIn Strategy with Agentic AI
In this episode of In-Ear Insights, the Trust Insights podcast, Katie and Chris discuss why most Q1 plans stall and how hidden fear holds teams back. You’ll learn simple ways to turn a big roadmap into tiny actions you can start. You’ll discover how generative AI can suggest low‑risk steps that keep momentum without a […]
Read More… from In-Ear Insights: How to Turn Plans into Results
This post was originally featured in the December 3rd, 2025 newsletter found here: INBOX INSIGHTS, December 3, 2025: Frameworks as Sanity Checks, AI Performance Evaluation Frameworks Aren’t Buzzwords; They’re Your Sanity Check I get a good chuckle out of the running joke that “Katie has a framework for that.” Honestly, it’s usually true. If it’s […]
This data was originally featured in the November 12th, 2025 newsletter found here: INBOX INSIGHTS, November 12, 2025: Good Prompting is Delegation, Trust Insights Workshop Review In this week’s Data Diaries, let’s recap the events of our very first Trust Insights event, the Generative AI for B2B Marketers Workshop in London. What did people learn? […]
So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on YouTube Live. Be sure to subscribe and follow so you never miss an episode! In this episode, we explore how to analyze your survey results using generative AI. You’ll discover how to use AI inside your spreadsheets […]
Read More… from So What? How to use Generative AI to analyze survey data
Welcome to the 12 Days of AI Use Cases, 2025 Edition! Today: Google Ad Campaigns. In this series, we’ll be looking at different use cases for AI – in particular, generative AI and large language models, the software that powers tools like ChatGPT, Google Gemini, and Anthropic Claude. Each day, we’ll look at the use […]
Read More… from 12 Days of AI Use Cases Day 11: Google Ad Campaigns
Welcome to the 12 Days of AI Use Cases, 2025 Edition! Today: Quarterly Reviews. In this series, we’ll be looking at different use cases for AI – in particular, generative AI and large language models, the software that powers tools like ChatGPT, Google Gemini, and Anthropic Claude. Each day, we’ll look at the use case […]
Read More… from 12 Days of AI Use Cases Day 5: Quarterly Reviews
Welcome to the 12 Days of AI Use Cases, 2025 Edition! Today: Landing Page Optimization In this series, we’ll be looking at different use cases for AI – in particular, generative AI and large language models, the software that powers tools like ChatGPT, Google Gemini, and Anthropic Claude. Each day, we’ll look at the use […]
Read More… from 12 Days of AI Use Cases Day 4: Landing Page Optimization
INBOX INSIGHTS: Thanksgiving Holiday Edition and Gratitude (2025-11-26) :: View in browser 👉 Ready to lead AI? Register for our new course, the AI-Ready Strategist! Watch This Newsletter 🎧 Listen to this newsletter as an MP3 What are you grateful for this year? There are a lot of things to be worried about right now […]
Read More… from INBOX INSIGHTS, November 26, 2025: Thanksgiving Holiday Edition and Gratitude
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