In-Ear Insights: Measuring and Improving AI Proficiency

In-Ear Insights: Measuring and Improving AI Proficiency

In this episode of In-Ear Insights, the Trust Insights podcast, Katie and Chris discuss how to measure AI proficiency impact beyond speed. You’ll discover why quality matters more than volume when AI accelerates work. You’ll learn a six‑level framework that lets you map your AI skill growth. You’ll see practical steps to protect your role […]

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So What How to Analyze If you Have a GEO Problem

So What? Do You Have A GEO Problem?

So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on YouTube Live. Be sure to subscribe and follow so you never miss an episode! You’ll discover the method to determine if your brand faces a GEO problem by examining search data. This investigation reveals connections between content […]

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AI DATA FORMAT

AI Data Format: Helping AI Read Text with Markdown

This data was originally featured in the June 18th, 2025 newsletter found here: INBOX INSIGHTS, June 18, 2025: When AI-First Goes Wrong Part 4, Helping AI Read Text with Markdown In this week’s Data Diaries, let’s talk about another AI data format. Previously, we talked about how to convert CSV files (tables) into JSON (written […]

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Everything can be measured

Everything Can Be Measured

This content was originally featured in the November 13th, 2024 newsletter found here: INBOX INSIGHTS, November 13, 2024: Validating Ideas With User Stories, Everything Can Be Measured In this week’s Data Diaries, let’s recap a brief reminder that arose during our MarketingProfs B2B Forum workshop this year. When we talk about using data to make […]

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