So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on YouTube Live. Be sure to subscribe and follow so you never miss an episode! In this episode, Katie Robbert, Christopher Penn, and John Wall examine how different artificial intelligence tools structure written language. Understanding distinct AI writing […]
Read More… from So What? Examining AI Writing Styles of Different AI Systems
In this episode of In-Ear Insights, the Trust Insights podcast, Katie and Chris discuss how to stop AI from turning your writing into repetitive slop and replace it with authentic human voice. You will discover why AI drifts into repetitive phrasing and how to stop it. You will learn to measure your unique writing style […]
In this episode of In-Ear Insights, the Trust Insights podcast, Katie and Chris discuss the emerging phenomenon of AI psychosis. You’ll discover how interacting with large language models can impact your mental health and perception of reality. You’ll learn to identify the five specific themes of AI-driven delusions that affect users today. You’ll uncover the […]
When You’re So Productive You Forget What You Did I’m going to tell you something that happened to me this morning, and I need you to not judge me. (Or judge me. That’s fine too). I officially experienced overwhelming productivity. We had our team call today, and one of the things on the agenda was […]
In this episode of In-Ear Insights, the Trust Insights podcast, Katie and Chris discuss how to measure AI proficiency impact beyond speed. You’ll discover why quality matters more than volume when AI accelerates work. You’ll learn a six‑level framework that lets you map your AI skill growth. You’ll see practical steps to protect your role […]
Read More… from In-Ear Insights: Measuring and Improving AI Proficiency
So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on YouTube Live. Be sure to subscribe and follow so you never miss an episode! You’ll discover the method to determine if your brand faces a GEO problem by examining search data. This investigation reveals connections between content […]
This data was originally featured in the June 18th, 2025 newsletter found here: INBOX INSIGHTS, June 18, 2025: When AI-First Goes Wrong Part 4, Helping AI Read Text with Markdown In this week’s Data Diaries, let’s talk about another AI data format. Previously, we talked about how to convert CSV files (tables) into JSON (written […]
Read More… from AI Data Format: Helping AI Read Text with Markdown
This content was originally featured in the November 13th, 2024 newsletter found here: INBOX INSIGHTS, November 13, 2024: Validating Ideas With User Stories, Everything Can Be Measured In this week’s Data Diaries, let’s recap a brief reminder that arose during our MarketingProfs B2B Forum workshop this year. When we talk about using data to make […]
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