INBOX INSIGHTS, June 12, 2024: Universal Analytics Data, Processing Unstructured Social data

INBOX INSIGHTS: Universal Analytics Data, Processing Unstructured Social data (6/12) :: View in browser 👉 Catch the replay of our Generative AI for Sales Webinar! Do You Need to Keep Universal Analytics Data? In case you weren’t aware, your access to Universal Analytics (UA) data is being cut on July 1, 2024. To that, your […]

Read More… from INBOX INSIGHTS, June 12, 2024: Universal Analytics Data, Processing Unstructured Social data

So What header image

So What? Using Generative AI to Build Marketing Plans

So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on YouTube Live. Be sure to subscribe and follow so you never miss an episode!   In this week’s episode of So What? Christopher Penn, John Wall, and Katie Robbert walk through Google’s document leak & show you how […]

Read More… from So What? Using Generative AI to Build Marketing Plans

Measuring ROI in 2024

Measuring ROI in 2024

This content was originally featured in the May 22nd, 2024 newsletter found here: INBOX INSIGHTS, MAY 22, 2024: MEASURING ROI IN 2024, INSTAGRAM BRAND PERFORMANCE I thought I’d try an experiment this week. We’ve spent time internally building custom models for various purposes. I was curious how close to a polished post I could get […]

Read More… from Measuring ROI in 2024

Instant Insights The Beginners Generative AI Starter Kit 27

Using Analytics With AI

This data was originally featured in the April 17th, 2024 newsletter found here: INBOX INSIGHTS, APRIL 17, 2024: THE PROMPT ENGINEERING LIFE CYCLE, USING ANALYTICS WITH AI In this week’s Data Diaries, let’s talk about using analytics with AI. We’ve all collectively spent the last 18 months foaming at the mouth about generative AI – […]

Read More… from Using Analytics With AI

Instant Insights The Beginners Generative AI Starter Kit 17

GA4 GENERATIVE AI

In this week’s Data Diaries, let’s talk about GA4 Generative AI and analytics for a minute. What do we love about data and analytics? When properly done, when grounded in reality, data and analytics can help point us in the right direction. What marketing channel is working best? Data is generally more helpful than an […]

Read More… from GA4 GENERATIVE AI

Instant Insights The Beginners Generative AI Starter Kit 15

DIAGNOSTIC REPORTS OF GA4 HEALTH, PART 4 OF 4

As we covered recently on the Trust Insights livestream, Google Analytics 4 can be a bit cumbersome to use. So starting this week, I’ll be sharing a four part series on diagnostic analytics for GA4, to understand whether or not your GA4 is working correctly. It’s important to note that we won’t be examining GA4 for […]

Read More… from DIAGNOSTIC REPORTS OF GA4 HEALTH, PART 4 OF 4

Instant Insights The Beginners Generative AI Starter Kit 14

DIAGNOSTIC REPORTS OF GA4 HEALTH, PART 3 OF 4

As we covered recently on the Trust Insights livestream, Google Analytics 4 can be a bit cumbersome to use. So starting this week, I’ll be sharing a four part series on diagnostic analytics for GA4, to understand whether or not your GA4 is working correctly. It’s important to note that we won’t be examining GA4 for […]

Read More… from DIAGNOSTIC REPORTS OF GA4 HEALTH, PART 3 OF 4

Instant Insights The Beginners Generative AI Starter Kit 11

DIAGNOSTIC REPORTS OF GA4 HEALTH, PART 2 OF 4

This data was originally featured in the February 14th, 2024 newsletter found here: INBOX INSIGHTS, FEBRUARY 14, 2024: THE PROBLEM WITH JARGON, GA4 DIAGNOSTICS As we covered recently on the Trust Insights livestream, Google Analytics 4 can be a bit cumbersome to use. So starting this week, I’ll be sharing a four part series on diagnostic […]

Read More… from DIAGNOSTIC REPORTS OF GA4 HEALTH, PART 2 OF 4

INBOX INSIGHTS, February 20, 2024: The Problem with Jargon pt. 2, GA4 Diagnostics pt. 3

INBOX INSIGHTS: The Problem with Jargon pt. 2, GA4 Diagnostics pt. 3 (2/21) :: View in browser Catch our talks from Social Media Marketing World this week! The Problem with Using Jargon – Part 2 Last week, I outlined why being too heavily reliant on jargon can be problematic. To recap: You can alienate your […]

Read More… from INBOX INSIGHTS, February 20, 2024: The Problem with Jargon pt. 2, GA4 Diagnostics pt. 3

Instant Insights The Beginners Generative AI Starter Kit 9

DIAGNOSTIC REPORTS OF GA4 HEALTH, PART 1 OF 4

This data was originally featured in the February 7th, 2024 newsletter found here: INBOX INSIGHTS, FEBRUARY 7, 2024: BUILDING REQUIREMENTS WITH AI, GA4 DIAGNOSTICS As we covered recently on the Trust Insights livestream, Google Analytics 4 can be a bit cumbersome to use. So starting this week, I’ll be sharing a four part series on diagnostic […]

Read More… from DIAGNOSTIC REPORTS OF GA4 HEALTH, PART 1 OF 4

Pin It on Pinterest