So What How to Set Up Your Own Claude Marketplace

So What? How to Set Up Your Own Claude Marketplace

So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on YouTube Live. Be sure to subscribe and follow so you never miss an episode! In this episode, Katie, Chris, and John show the process to create a central update server for team tools. Building a custom Claude […]

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INBOX INSIGHTS: Your Org Chart Blocked Your AI, Vibe Coding Part 1 (2026-08-05)

INBOX INSIGHTS: Your Org Chart Blocked Your AI, Vibe Coding Part 1 (2026-08-05) :: View in browser 👉 Read our newest paper on what jobs AI can actually take! Watch This Newsletter 🎧 Listen to this newsletter as an MP3 You Didn’t Stall. Your Org Chart Blocked You. Let me describe your past year with […]

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In-Ear Insights: What We Value From Humans In An Age of AI

In-Ear Insights: What We Value From Humans In An Age of AI

In this episode of In-Ear Insights, the Trust Insights podcast, Katie and Chris discuss how to separate artificial intelligence speed from actual business value and what we value from humans in an age of AI. You will discover why productivity charts hide critical context that changes everything. You will learn how to spot the difference […]

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In-Ear Insights: What is Agentic SEO?

In-Ear Insights: What is Agentic SEO?

In this episode of In-Ear Insights, the Trust Insights podcast, Katie and Chris discuss the shift toward Agentic SEO and how it changes the way you optimize your website for the future. You’ll learn why machines are replacing humans as the primary visitors to your digital content. You’ll discover five actionable strategies to ensure your […]

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directingai

Directing AI

This post was originally featured in the March 25th, 2026 newsletter found here: INBOX INSIGHTS: Directing AI, AI Digital Clone Part 1 Moving from Executing to Directing AI If you know me, you know I have opinions about AI replacing people. Strong ones. Loud ones. The kind that earns me the “ranty pants” label on […]

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INBOX INSIGHTS: Directing AI, AI Digital Clone Part 1 (2026-03-25)

INBOX INSIGHTS: Directing AI, AI Digital Clone Part 1 (2026-03-25) :: View in browser 👉 Take our new GEO 101 for Marketers course! Watch This Newsletter 🎧 Listen to this newsletter as an MP3 Moving from Executing to Directing AI If you know me, you know I have opinions about AI replacing people. Strong ones. […]

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So What What Plug ins are Available for Claude Cowork

So What? Plug-ins for Claude Cowork

So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on YouTube Live. Be sure to subscribe and follow so you never miss an episode! You’ll find out how to connect your favorite software like HubSpot and Slack to automate your entire business workflow. You’ll also see exactly […]

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How to use claude code

So What? Introduction to Claude Code

So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on YouTube Live. Be sure to subscribe and follow so you never miss an episode! In this episode, we dive into the powerful world of Claude Code to transform how you handle complex projects and data. You’ll discover […]

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So What Setting up Claude Cowork

So What? Setting up Claude Cowork

So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on YouTube Live. Be sure to subscribe and follow so you never miss an episode! This week we teach you how to set up Claude Cowork to handle your most repetitive and complex business tasks automatically. You will […]

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In-Ear Insights APplications of Agentic AI with Claude Cowork

In-Ear Insights: Applications of Agentic AI with Claude Cowork

In this episode of In-Ear Insights, the Trust Insights podcast, Katie and Chris discuss the practical application of AI agents to automate mundane marketing tasks. You will define what an AI agent is and discover how this technology performs complex, multi-step marketing operations. You will learn a simple process for creating knowledge blocks and structured […]

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