So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on YouTube Live. Be sure to subscribe and follow so you never miss an episode! In this episode, the team reveals the future of web optimization and details how autonomous AI agents will soon navigate and interact with […]
In this episode of In-Ear Insights, the Trust Insights podcast, Katie and Chris discuss the critical transition from vague prompting to structured management for agentic AI. You’ll learn how to apply human management principles like employee handbooks and standard operating procedures to your AI workflows. You’ll discover why the 5P framework prevents your agents from […]
Read More… from In-Ear Insights: Setting up Agentic AI For Success Part 2, Employee Handbooks
In this episode of In-Ear Insights, the Trust Insights podcast, Katie and Chris discuss how to overcome the fear of falling behind in the rapidly changing world of artificial intelligence. You’ll learn why comparing your human capability to machine learning creates unnecessary stress. You’ll discover how the 5P framework helps you clarify your role and […]
Read More… from In-Ear Insights: Are You Falling Behind in AI?
INBOX INSIGHTS: Directing AI, AI Digital Clone Part 1 (2026-03-25) :: View in browser 👉 Take our new GEO 101 for Marketers course! Watch This Newsletter 🎧 Listen to this newsletter as an MP3 Moving from Executing to Directing AI If you know me, you know I have opinions about AI replacing people. Strong ones. […]
Read More… from INBOX INSIGHTS: Directing AI, AI Digital Clone Part 1 (2026-03-25)
INBOX INSIGHTS: AI Strategy Commonalities, B2B Marketing Writing and AI Part 2 (2026-03-18) :: View in browser 👉 Take our new GEO 101 for Marketers course! Watch This Newsletter 🎧 Listen to this newsletter as an MP3 The One Thing Every AI Strategy Has in Common A bartender told me a story recently that I […]
So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on YouTube Live. Be sure to subscribe and follow so you never miss an episode! In this episode, Katie, Chris, and John break down the essential six levels of AI proficiency to help you stop comparing yourself to […]
This post was originally featured in the December 17th, 2025 newsletter found here: INBOX INSIGHTS, December 17, 2025: What We Learned About AI, Humanity at Risk The One Thing We Learned About AI in 2025 If you had told me in January that my biggest takeaway from a year dominated by artificial intelligence would be […]
INBOX INSIGHTS: Why Generic AI Training Fails, Citizen Analyst Part 1 (2026-02-11) :: View in browser Two new things to try out this week: 1. Got a stuck AI project? Try out Katie’s new, free AI Readiness Assessment tool. A simple quiz to help predict project success. 2. Wonder how your website is seen by […]
Read More… from INBOX INSIGHTS: Why Generic AI Training Fails, Citizen Analyst Part 1 (2026-02-11)
In this episode of In-Ear Insights, the Trust Insights podcast, Katie and Chris discuss managing AI agent teams with Project Management 101. You will learn how to translate scope, timeline, and budget into the world of autonomous AI agents. You will discover how the 5P framework helps you craft prompts that keep agents focused and cost‑effective. […]
Read More… from In-Ear Insights: Project Management for AI Agents
INBOX INSIGHTS: Who Owns AI, Marketing Jobs Report (2026-02-04) :: View in browser Two new things to try out this week: 1. Got a stuck AI project? Try out Katie’s new, free AI Readiness Assessment tool. A simple quiz to help predict project success. 2. Wonder how your website is seen by AI? Try Chris’ […]
Read More… from INBOX INSIGHTS: Who Owns AI, Marketing Jobs Report (2026-02-04)
Newsletter
Podcast
