This blog was originally featured in the July 16th, 2025 newsletter found here: INBOX INSIGHTS, July 16, 2025: AI Beefs, Which AI Models to Use AI Beefs: What’s Really Grinding Our Gears So there I was last week, sitting at my desk working on slides for our AI Kit course, and I thought, “You know […]
In this episode of In-Ear Insights, the Trust Insights podcast, Katie and Chris tackle an issue of bias in AI, including identifying it, coming up with strategies to mitigate it, and proactively guarding against it. See a real-world example of how generative AI completely cut Katie out of an episode summary of the podcast and […]
Read More… from In-Ear Insights: How to Identify and Mitigate Bias in AI
So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on YouTube Live. Be sure to subscribe and follow so you never miss an episode! In this episode of So What? The Trust Insights weekly livestream, you’ll learn about project management and the software development lifecycle, with a […]
Read More… from So What? A live recording of Marketing Over Coffee
In this episode of In-Ear Insights, the Trust Insights podcast, Katie and Chris discuss the pitfalls and best practices of “vibe coding” with generative AI. You will discover why merely letting AI write code creates significant risks. You will learn essential strategies for defining robust requirements and implementing critical testing. You will understand how to […]
Read More… from In-Ear Insights: Everything Wrong with Vibe Coding and How to Fix It
So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on YouTube Live. Be sure to subscribe and follow so you never miss an episode! In this episode of So What? The Trust Insights weekly livestream, you’ll learn how to leverage Generative AI for web design to rapidly improve […]
Read More… from So What? Summer Makeover Series: Generative AI for Web Design
This post was originally featured in the June 4th, 2024 newsletter found here: INBOX INSIGHTS, June 4, 2025: When AI-First Goes Wrong Part 2, Changing Data Languages When AI-First Goes Spectacularly Wrong – Part 2 If you missed Part 1 on Duolingo’s communication disaster, you can find it here. This week: why this pattern keeps repeating […]
In this episode of In-Ear Insights, the Trust Insights podcast, Katie and Chris discuss how to break free from the AI sophomore slump. You’ll learn why many companies stall after early AI wins. You’ll discover practical ways to evolve your AI use from simple experimentation to robust solutions. You’ll understand how to apply strategic frameworks […]
Read More… from In-Ear Insights: The Generative AI Sophomore Slump, Part 2
In this episode of In-Ear Insights, the Trust Insights podcast, Katie and Chris discuss the Apple AI paper and critical lessons for effective prompting, plus a deep dive into reasoning models. You’ll learn what reasoning models are and why they sometimes struggle with complex tasks, especially when dealing with contradictory information. You’ll discover crucial insights […]
Read More… from In-Ear Insights: How Generative AI Reasoning Models Work
This post was originally featured in the May 14th, 2025 newsletter found here: INBOX INSIGHTS, May 14, 2025: Strengthening Your Foundation, Ethics in AI Strengthening Your Foundation I was taking a strength class over the weekend where the instructor kept emphasizing one key point: your foundation is always supporting you. For example, even when you […]
This post was originally featured in the May 7th, 2025 newsletter found here: INBOX INSIGHTS, May 7, 2025: AI Integration Strategy Part 5, Sustainability in AI Approaching AI Integration Strategically – Part 5: Now What? Putting It All Together A marketing director once told me she’d spent over $50,000 on AI tools but was “still […]
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