AIIntegration

AI Integration

This post was originally featured in the July 30th, 2025 newsletter found here: INBOX INSIGHTS, July 30, 2025: AI Integration, Google Tag Gateway Where to Start with AI Integration Last month, I watched a friend’s team spend three weeks trying to connect their new lead scoring LLM to their existing CRM system. What should have […]

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INBOX INSIGHTS, August 27, 2025: Organizational Assessments, 2025 Hiring Demand by Industry

INBOX INSIGHTS: Organizational Assessments, 2025 Hiring Demand by Industry (2025-08-27) :: View in browser 👉 Pre-register for our new course, the AI-Ready Strategist! Watch This Newsletter 🎧 Listen to this newsletter as an MP3 The Organizational Readiness Assessment That Actually Works I want to tell you a story about one of my more spectacular failures. […]

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In-Ear Insights Why Enterprise Generative AI Projects Fail

In-Ear Insights: Why Enterprise Generative AI Projects Fail

In this episode of In-Ear Insights, the Trust Insights podcast, Katie and Chris discuss why enterprise generative AI projects often fail to reach production. You’ll learn why a high percentage of enterprise generative AI projects reportedly fail to make it out of pilot, uncovering the real reasons beyond just the technology. You’ll discover how crucial […]

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googletaggateway

Google Tag Gateway

This data was originally featured in the July 30th, 2025 newsletter found here: INBOX INSIGHTS, July 30, 2025: AI Integration, Google Tag Gateway In this week’s Data Diaries, let’s dig into something that largely missed all the headlines a month ago: Google Tag Gateway. Never heard of it? In all the deafening shouting about AI, […]

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So What? AI Bias Benchmark Testing

So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on YouTube Live. Be sure to subscribe and follow so you never miss an episode! In this episode of So What? The Trust Insights weekly livestream, you’ll learn how to identify and mitigate AI bias in large language […]

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Using AI for KPIs

This post was originally featured in the July 23rd, 2025 newsletter: INBOX INSIGHTS, July 23, 2025: Using AI for KPIs, Which AI Models to Use Part 2 Using AI for KPIs A reader recently asked us: “How might you use AI in the process of evaluating KPI performance and next actions?” This is exactly the […]

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INBOX INSIGHTS, August 20, 2025: Common Leadership Mistakes, AI Beauty Standards

INBOX INSIGHTS: Common Leadership Mistakes, AI Beauty Standards (2025-08-20) :: View in browser 👉 Pre-register for our new course, the AI-Ready Strategist! Watch This Newsletter 🎧 Listen to this newsletter as an MP3 A Common Leadership Mistake Earlier this year, I watched a CEO confidently tell the company at the all-hands meeting that their AI […]

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In-Ear Insights: Reviewing AI Data Privacy Basics

In-Ear Insights: Reviewing AI Data Privacy Basics

In this episode of In-Ear Insights, the Trust Insights podcast, Katie and Chris discuss AI data privacy and how AI companies use your data, especially with free versions. You will learn how to approach terms of service agreements. You will understand the real risks to your privacy when inputting sensitive information. You will discover how […]

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Which AI Models To Use Part 2

This data was originally featured in the July 23rd, 2025 newsletter found here: INBOX INSIGHTS, July 23, 2025: Using AI for KPIs, Which AI Models to Use Part 2 In this week’s Data Diaries, let’s continue on with our recommended basic AI tech stack. There are a lot of tools to choose from, and a […]

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So What Revisiting Prompt Engineering Basics

So What? Revisiting Prompt Engineering Basics

So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on YouTube Live. Be sure to subscribe and follow so you never miss an episode! In this episode of So What? The Trust Insights weekly livestream, you’ll learn about prompt engineering basics and how to improve your AI interactions. […]

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