data science Archives - Page 2 of 4 - Trust Insights Marketing Data & Analytics Consulting

[PODCAST] In-Ear Insights: What Is Machine Learning?

by cspenn | Oct 31, 2018 | artificial intelligence, data science, machine learning

In this week’s episode of In-Ear Insights, join cofounders Katie Robbert and Christopher Penn as they tackle the basics of machine learning and artificial intelligence. What is machine learning? How is it different from artificial intelligence? What are good and...

Top Resources for AI, Data Science, and Machine Learning for Marketers

by cspenn | Oct 26, 2018 | artificial intelligence, data science, machine learning, marketing, marketing technology

A question I’m asked almost daily now is, “what are the best resources for getting started with data science, machine learning, and AI, especially for marketers?” This list will be updated from time to time as new resources become available, but the basics should...

Encouraging Voter Participation: Deep Dive into 2016 Census Data

by cspenn | Oct 8, 2018 | citizenship, data science, government, politics, social good

At Trust Insights, one of our core values is, “We are cooperative and aware.” When we consider what invites change in government, the single greatest factor is voter participation. Regardless of political or ideological affiliation, encouraging more citizens to...

[PODCAST] In-Ear Insights: What Are The Skills of a Data Scientist?

by cspenn | Sep 12, 2018 | data science, podcast

In this episode of In-Ear Insights, listen as co-founders Katie Robbert and Christopher Penn discuss the skills of a modern data scientist. What should a modern data scientist be able to do? Who is cut out to be a data scientist? What are the foundational skills...

[PODCAST] In-Ear Insights: What is Data Science?

by cspenn | Aug 29, 2018 | analytics, artificial intelligence, data science, podcast, strategy

In this episode of In-Ear Insights, listen as CEO Katie Robbert and Christopher Penn discuss the ins and outs of data science, answering questions such as: What is data science? What does a data scientist do? What isn’t data science? What’s the difference...

Marketing Insights Q&A: How will AI change social media?

by Katie Robbert | Jul 27, 2018 | analytics, artificial intelligence, data science, machine learning, Marketing Insights, social media

Marketing Insights Q&A: How will AI change social media management in the next two to five years? We have no way of knowing exactly what’s going to happen in the next two to five years in AI. We had no idea in 2015, that shortly thereafter, in less than 18...