So What How to Extract Insights from Qualitative Data With AI

So What? How to Extract Insights from Qualitative Data With AI

So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on YouTube Live. Be sure to subscribe and follow so you never miss an episode! In this episode of So What? The Trust Insights weekly livestream, you’ll learn how to extract insights from qualitative data with AI. Discover […]

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In-Ear Insights Everything Wrong with Vibe Coding and How to Fix It

In-Ear Insights: Everything Wrong with Vibe Coding and How to Fix It

In this episode of In-Ear Insights, the Trust Insights podcast, Katie and Chris discuss the pitfalls and best practices of “vibe coding” with generative AI. You will discover why merely letting AI write code creates significant risks. You will learn essential strategies for defining robust requirements and implementing critical testing. You will understand how to […]

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Changing data languages

Changing Data Languages

This data was originally featured in the June 4th, 2025 newsletter found here: INBOX INSIGHTS, June 4, 2025: When AI-First Goes Wrong Part 2, Changing Data Languages In this week’s Data Diaries, let’s talk about a specific format problem with generative AI and data. Changing data languages. The most common form of generative AI is […]

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dealing with missing data

Dealing with Missing Data

This data was originally featured in the February 2nd, 2025 newsletter found here: INBOX INSIGHTS, February 2, 2025: Finding Clarity, Dealing with Missing Data In this week’s Data Diaries, we’re going to get adjacent to the third rail (politics), but it’s timely and important. Recent changes by the US government have taken thousands of useful […]

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So What Developing a Skills Matrix for Your Organization

So What? Developing a Skills Matrix for Your Organization

So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on YouTube Live. Be sure to subscribe and follow so you never miss an episode! In this episode of So What? The Trust Insights weekly livestream, you’ll learn how to build a skills matrix to identify the strengths […]

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INBOX INSIGHTS, February 2, 2025: Finding Clarity, Dealing with Missing Data

INBOX INSIGHTS: Finding Clarity, Dealing with Missing Data (2025-02-05) :: View in browser 👉 Take our new course, Mastering Prompt Engineering for Marketers! Finding Clarity When Everything Feels Overwhelming I’ve been waking up with a sense of dread every day for a few weeks. I know I’m not alone. A lot of us are struggling […]

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So What How to use Generative AI to Analyze Data

So What? How to use Generative AI to Analyze Data

So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on YouTube Live. Be sure to subscribe and follow so you never miss an episode! In this episode of So What? The Trust Insights weekly livestream, you’ll learn how to use generative AI to analyze data, starting with […]

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12 Days of AI Use Cases Day 8: Custom Code Development

12 Days of AI Use Cases Day 8: Custom Code Development

Welcome to the 12 Days of AI Use Cases! In this series, we’ll be looking at different use cases for AI – in particular, generative AI and large language models, the software that powers tools like ChatGPT, Google Gemini, and Anthropic Claude. Each day, we’ll look at the use case through the lens of the Trust […]

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12 Days of AI Use Cases Day 4 Automated Data Transformation

12 Days of AI Use Cases Day 4: Automated Data Transformation

Welcome to the 12 Days of AI Use Cases! In this series, we’ll be looking at different use cases for AI – in particular, generative AI and large language models, the software that powers tools like ChatGPT, Google Gemini, and Anthropic Claude. Each day, we’ll look at the use case through the lens of the Trust […]

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So What AI enabled Share of Voice Halloween Special

So What? AI-enabled Share of Voice: Halloween Special

So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on YouTube Live. Be sure to subscribe and follow so you never miss an episode! In this episode of So What? The Trust Insights weekly livestream, you’ll learn about calculating share of voice and sentiment analysis using generative […]

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