So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on YouTube Live. Be sure to subscribe and follow so you never miss an episode! In this episode, you’ll learn how to build your own 2025 wrap-up using advanced AI tools. You’ll discover how to transform messy chat […]
Welcome to the 12 Days of AI Use Cases, 2025 Edition! Today: Google Ad Campaigns. In this series, we’ll be looking at different use cases for AI – in particular, generative AI and large language models, the software that powers tools like ChatGPT, Google Gemini, and Anthropic Claude. Each day, we’ll look at the use […]
Read More… from 12 Days of AI Use Cases Day 11: Google Ad Campaigns
Welcome to the 12 Days of AI Use Cases, 2025 Edition! Today: Landing Page Optimization In this series, we’ll be looking at different use cases for AI – in particular, generative AI and large language models, the software that powers tools like ChatGPT, Google Gemini, and Anthropic Claude. Each day, we’ll look at the use […]
Read More… from 12 Days of AI Use Cases Day 4: Landing Page Optimization
INBOX INSIGHTS: Thanksgiving Holiday Edition and Gratitude (2025-11-26) :: View in browser 👉 Ready to lead AI? Register for our new course, the AI-Ready Strategist! Watch This Newsletter 🎧 Listen to this newsletter as an MP3 What are you grateful for this year? There are a lot of things to be worried about right now […]
Read More… from INBOX INSIGHTS, November 26, 2025: Thanksgiving Holiday Edition and Gratitude
So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on YouTube Live. Be sure to subscribe and follow so you never miss an episode! In this episode of So What? The Trust Insights weekly livestream, you’ll learn how to approach a data quality audit in an AI-ready world. […]
In this episode of In-Ear Insights, the Trust Insights podcast, Katie and Chris discuss how user data quality fundamentally controls social media algorithms, including the new LinkedIn LLM system. You will learn how modern social algorithms use language models to predict your engagement, shifting the control back to you. You will discover why your likes, […]
Read More… from In-Ear Insights: How Data Quality Impacts Social Media Algorithms
This data was originally featured in the July 30th, 2025 newsletter found here: INBOX INSIGHTS, July 30, 2025: AI Integration, Google Tag Gateway In this week’s Data Diaries, let’s dig into something that largely missed all the headlines a month ago: Google Tag Gateway. Never heard of it? In all the deafening shouting about AI, […]
INBOX INSIGHTS: Common Leadership Mistakes, AI Beauty Standards (2025-08-20) :: View in browser 👉 Pre-register for our new course, the AI-Ready Strategist! Watch This Newsletter 🎧 Listen to this newsletter as an MP3 A Common Leadership Mistake Earlier this year, I watched a CEO confidently tell the company at the all-hands meeting that their AI […]
Read More… from INBOX INSIGHTS, August 20, 2025: Common Leadership Mistakes, AI Beauty Standards
So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on YouTube Live. Be sure to subscribe and follow so you never miss an episode! In this episode of So What? The Trust Insights weekly livestream, you’ll learn to master the generative AI transmedia framework for smarter content creation. See […]
Read More… from So What? The generative AI transmedia framework
This data was originally featured in the April 16th, 2025 newsletter found here: INBOX INSIGHTS, April 16, 2025: AI Integration Strategy Part 2, Survivorship Bias in AI This week, let’s talk survivorship bias. This is a phenomenon in statistics that has broad applications outside of stats. In a nutshell, survivorship bias is when your data […]
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