INBOX INSIGHTS: Lost the Plot on Planning, AI For Data Analysis, Part 1 (2025-10-08) :: View in browser 👉 Ready to lead AI? Register for our new course, the AI-Ready Strategist! Watch This Newsletter 🎧 Listen to this newsletter as an MP3 We’ve Lost the Plot on Planning- Part 1 I’ve been in a lot […]
Tag: Christopher Penn
Leading Economic Indicators
This data was origially featured in the September 3rd, 2025 newsletter found here: INBOX INSIGHTS, September 3, 2025: Becoming AI Ready, Leading Economic Indicators In this week’s Data Diaries, let’s examine a few more leading economic indicators. Last week we looked at hiring demand to understand the state of the economy based on what industries […]
So What? The AI-Ready Data Quality Audit
So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on YouTube Live. Be sure to subscribe and follow so you never miss an episode! In this episode of So What? The Trust Insights weekly livestream, you’ll learn how to approach a data quality audit in an AI-ready world. […]
In-Ear Insights: How Data Quality Impacts Social Media Algorithms
In this episode of In-Ear Insights, the Trust Insights podcast, Katie and Chris discuss how user data quality fundamentally controls social media algorithms, including the new LinkedIn LLM system. You will learn how modern social algorithms use language models to predict your engagement, shifting the control back to you. You will discover why your likes, […]
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So What? A Walkthrough of Microsoft Copilot
So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on YouTube Live. Be sure to subscribe and follow so you never miss an episode! In this episode of So What? you’ll learn about the different versions of Microsoft Copilot and how each functions. You will understand the […]
INBOX INSIGHTS, September 24, 2025: AI Skills Training, Process Documentation with AI
INBOX INSIGHTS: AI Skills Training, Process Documentation with AI (2025-09-24) :: View in browser 👉 Ready to lead AI? Register for our new course, the AI-Ready Strategist! Watch This Newsletter 🎧 Listen to this newsletter as an MP3 How to Advocate for AI Skills Training Today, let’s answer a reader question: “How do we convince […]
In-Ear Insights: Do Awards Still Matter in Marketing and PR?
In this episode of In-Ear Insights, the Trust Insights podcast, Katie and Chris discuss whether awards still matter in today’s marketing landscape, especially with the rise of generative AI. You will understand how human psychology and mental shortcuts make awards crucial for decision-making. You will discover why awards are more relevant in the age of […]
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AI Beauty Standards
This data was originally featured in the August 20th, 2025 newsletter found here: INBOX INSIGHTS, August 20, 2025: Common Leadership Mistakes, AI Beauty Standards In this week’s Data Diaries, let’s do something really different and review an AI guide. Which guide? We’re going to specifically examine Dove’s Real Beauty Prompt Playbook. This 72 page guide […]
So What? Analyzing your YouTube data with generative AI
So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on YouTube Live. Be sure to subscribe and follow so you never miss an episode! In this episode of So What? The Trust Insights weekly livestream, you’ll learn how to extract insights from qualitative YouTube data with AI. […]
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In-Ear Insights: What is AI Decisioning?
In this episode of In-Ear Insights, the Trust Insights podcast, Katie and Chris discuss AI decisioning, the latest buzzword confusing marketers. You will learn the true meaning of AI decisioning and the crucial difference between classical AI and generative AI for making sound business choices. You’ll discover when AI is an invaluable asset for decision […]
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