So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on YouTube Live. Be sure to subscribe and follow so you never miss an episode! In this episode of So What? The Trust Insights weekly livestream, you’ll learn about prompt engineering basics and how to improve your AI interactions. […]
Read More… from So What? Revisiting Prompt Engineering Basics
This blog was originally featured in the July 16th, 2025 newsletter found here: INBOX INSIGHTS, July 16, 2025: AI Beefs, Which AI Models to Use AI Beefs: What’s Really Grinding Our Gears So there I was last week, sitting at my desk working on slides for our AI Kit course, and I thought, “You know […]
INBOX INSIGHTS: Why Soft Skills Aren’t Soft, AI and Jobs (2025-08-13) :: View in browser 👉 Download our new, free AI-Ready Marketing Strategy Kit! Watch This Newsletter 🎧 Listen to this newsletter as an MP3 Why “Soft Skills” Aren’t Soft Here’s a story that perfectly illustrates a much bigger problem we need to talk about. […]
Read More… from INBOX INSIGHTS, August 13, 2025: Why Soft Skills Aren’t Soft, AI and Jobs
This data was originally featured in the July 16th, 2025 newsletter found here: INBOX INSIGHTS, July 16, 2025: AI Beefs, Which AI Models to Use In this week’s Data Diaries, let’s do some level setting. At a recent event, an attendee commented: “Isn’t ChatGPT 4o newer than the 3o mentioned here?” This comment (which is […]
So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on YouTube Live. Be sure to subscribe and follow so you never miss an episode! In this episode of So What? The Trust Insights weekly livestream, you’ll learn about project management and the software development lifecycle, with a […]
Read More… from So What? A live recording of Marketing Over Coffee
This blog post was originally featured in the July 9th, 2025 newsletter found here: INBOX INSIGHTS, July 9, 2025: Is AI Use Cheating, Context Engineering 👉 Download our new, free AI-Ready Marketing Strategy Kit! Is AI Use Cheating When We Use Generative AI? Last month, I was deep in the weeds developing our AI-Ready Marketing […]
INBOX INSIGHTS: T-Shaped Marketers, Dataset Validation (2025-08-06) :: View in browser 👉 Download our new, free AI-Ready Marketing Strategy Kit! Watch This Newsletter 🎧 Listen to this newsletter as an MP3 Why Being a T-Shaped Person Matters More Than Ever Last week marked exactly 10 years since I started working with Chris. Ten years. Yikes, […]
Read More… from INBOX INSIGHTS, August 6, 2025: T-Shaped Marketers, Dataset Validation
In this episode of In-Ear Insights, the Trust Insights podcast, Katie and Chris discuss how the nonstop AI hype has buried crucial marketing updates and what you can do about it. You’ll learn why even Google quietly launched a powerful free tool that almost no one noticed. You’ll discover how much of your analytics data […]
Read More… from In-Ear Insights: AI News is Drowning Out Important Other News
This data was originally featured in the July 9th, 2025 newsletter found here: INBOX INSIGHTS, July 9, 2025: Is AI Use Cheating, Context Engineering In this week’s Data Diaries, let’s break down a new AI term that you’ve probably seen the nerds talking about if you hang out in the various AI-forward chats: context engineering. […]
So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on YouTube Live. Be sure to subscribe and follow so you never miss an episode! In this episode of So What? The Trust Insights weekly livestream, you’ll learn to revamp case studies with the power of generative AI. You discover […]
Read More… from So What? Summer Makeover Series: Using Generative AI to revamp case studies
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