In this week’s Data Diaries, let’s talk about AI for frameworks. One of the most important tools you can have on hand at any given time is a set of frameworks that you’ve built or gathered and that you can deploy at a moment’s notice. Frameworks are like templates; when you’re staring at a blank […]
So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on YouTube Live. Be sure to subscribe and follow so you never miss an episode! In this episode of So What? The Trust Insights weekly livestream, you’ll learn how to effectively leverage Google Opal for your marketing analytics […]
This post was originally featured in our October 8th, 2025 newsletter here: INBOX INSIGHTS, October 8, 2025: Lost the Plot on Planning, AI For Data Analysis, Part 1 We’ve Lost the Plot on Planning- Part 1 I’ve been in a lot of planning meetings lately. And I mean a lot. Here’s what I’m noticing: everyone’s talking […]
INBOX INSIGHTS: Good Prompting is Delegation, Trust Insights Workshop Review (2025-11-12) :: View in browser 👉 Ready to lead AI? Register for our new course, the AI-Ready Strategist! Watch This Newsletter 🎧 Listen to this newsletter as an MP3 Good Prompting is Good Delegation I spent twenty minutes crafting the perfect prompt for an AI […]
In this episode of In-Ear Insights, the Trust Insights podcast, Katie and Chris discuss essential sales frameworks and why they often fail today. You will understand why traditional sales methods like Challenger and SPIN selling struggle with modern complex purchases. You will learn how to shift your sales focus from rigid, linear frameworks to the […]
Read More… from In-Ear Insights: Sales Frameworks Basics and AI
This data was originally featured in our October 8th, 2025 newsletter here:INBOX INSIGHTS, October 8, 2025: Lost the Plot on Planning, AI For Data Analysis, Part 1 In this week’s Data Diaries, let’s talk about using AI intelligently with data analysis. We’ve shared many times, including on last week’s livestream, about how tools like Google […]
This post was originally featured in the October 1st, 2025 newsletter found here: INBOX INSIGHTS, October 1, 2025: AI Data Quality, Dealing With Information Overload Why Your Annual Plans Are Only as Good as Your Data I’ll never forget the planning meeting where everything fell apart. (Ok, so not just one meeting, but stay with […]
INBOX INSIGHTS: 7 Ways to Get Started with AI, Deterministic vs. Probabilistic (2025-11-05) :: View in browser 👉 Ready to lead AI? Register for our new course, the AI-Ready Strategist! Watch This Newsletter 🎧 Listen to this newsletter as an MP3 7 Ways to Get Started With AI Last month I was at an in-person event […]
In this episode of In-Ear Insights, the Trust Insights podcast, Katie and Chris discuss the essentials of excellent account management and how AI changes the game. You will discover how to transition from simply helping clients to proactively taking tasks off their to-do list. You will learn the exact communication strategies necessary to manage expectations […]
Read More… from In-Ear Insights: Account Management in the Age of AI
This data was originally featured on the October 1st, 2025 newsletter found here:INBOX INSIGHTS, October 1, 2025: AI Data Quality, Dealing With Information Overload In this week’s Data Diaries, let’s talk about dealing with content overwhelm. With the advent of generative AI, more people and more companies are publishing more content than ever before. How […]
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