In this episode of In-Ear Insights, the Trust Insights podcast, Katie and Chris discuss whether awards still matter in today’s marketing landscape, especially with the rise of generative AI. You will understand how human psychology and mental shortcuts make awards crucial for decision-making. You will discover why awards are more relevant in the age of […]
Read More… from In-Ear Insights: Do Awards Still Matter in Marketing and PR?
So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on YouTube Live. Be sure to subscribe and follow so you never miss an episode! In this episode of So What? The Trust Insights weekly livestream, you’ll learn how to extract insights from qualitative YouTube data with AI. […]
Read More… from So What? Analyzing your YouTube data with generative AI
In this episode of In-Ear Insights, the Trust Insights podcast, Katie and Chris discuss AI decisioning, the latest buzzword confusing marketers. You will learn the true meaning of AI decisioning and the crucial difference between classical AI and generative AI for making sound business choices. You’ll discover when AI is an invaluable asset for decision […]
This data was originally featured in the August 13th, 2025 newsletter found here: INBOX INSIGHTS, August 13, 2025: Why Soft Skills Aren’t Soft, AI and Jobs In this week’s Data Diaries, let’s explore some of the impacts of generative AI on professions. In a recent academic paper from Microsoft titled “Working with AI: Measuring the […]
So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on YouTube Live. Be sure to subscribe and follow so you never miss an episode! In this episode of So What? The Trust Insights weekly livestream, you’ll learn how to extract insights from qualitative data with AI. Discover […]
Read More… from So What? How to Extract Insights from Qualitative Data With AI
In this episode of In-Ear Insights, the Trust Insights podcast, Katie and Chris discuss how to identify true AI expertise amidst a crowded market. You will discover the crucial difference between someone who knows what to do when things go right and a real expert who navigates challenges when things go wrong. You’ll learn key […]
Read More… from In-Ear Insights: Why Real AI Expertise is Reassuringly Expensive
This data was originally featured in the August 6th, 2025 newsletter found here: INBOX INSIGHTS, August 6, 2025: T-Shaped Marketers, Dataset Validation In this week’s Data Diaries, let’s talk about dataset validation. One of the most important skills you can build in processing data is to understand correlation and pattern matching. Being able to put […]
So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on YouTube Live. Be sure to subscribe and follow so you never miss an episode! In this episode of So What? The Trust Insights weekly livestream, you’ll learn how to leverage AI to manage and even replace your WordPress […]
Read More… from So What? How To Replace Missing WordPress Plugins Using AI
In this episode of In-Ear Insights, the Trust Insights podcast, Katie and Chris discuss whether blogs and websites still matter in the age of generative AI. You’ll learn why traditional content and SEO remain essential for your online presence, even with the rise of AI. You’ll discover how to effectively adapt your content strategy so […]
Read More… from In-Ear Insights: Do Websites Matter in the Age of AI?
So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on YouTube Live. Be sure to subscribe and follow so you never miss an episode! In this episode of So What? The Trust Insights weekly livestream, you’ll learn how to write a book with generative AI by leveraging existing […]
Read More… from So What? How to Write a Book with Generative AI
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