SECRETS OF THE C-SUITE

In-Ear Insights: Secrets of the C-Suite

In this week’s In-Ear Insights podcast episode, Katie and Chris talk about one of the secrets of the C-Suite, based on a recent LinkedIn article. What does one set of executives do to be more productive that others don’t, and what lessons we can learn from it? Tune in to find out! [podcastsponsor] Watch the […]

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What skills should a marketing manager have

What skills should a Marketing Manager have?

When you’re in the role of Marketing Manager, you have a lot of things that you’re responsible for. Let’s dig in: A Marketing Manager needs to know about Marketing Planning You need to have a plan. That’s always step number one. You can use the 5Ps to kick off your planning exercise. Purpose: What problem […]

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community management

Lessons from an accidental community manager

I’m not great at social media. I’m pretty terrible at it. I’m terrible at the parts where I have to promote myself and create marketing jargon. (I feel like) I tend to come across as a used car salesperson. But social media is also about connecting, networking, and fostering relationships. This is where building a […]

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{PODCAST} In-Ear Insights: Do You Need Ego To Be Successful?

{PODCAST} In-Ear Insights: Do You Need Ego To Be Successful?

In this episode, Katie and Chris tackle a question from a recent conference. An agency CEO asked whether or not a leader needed ego to be successful, particularly when they observed their competitors being bold and brash and also being more successful. Dig into our answers and find out whether ego is a help or […]

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how to update outdated plans

How to update outdated plans

I saw something floating around the internet last week about how the constitution, written over 200 years ago, was written by men who didn’t believe in science or had electricity. I’m paraphrasing since I can’t seem to track down the exact post. Take heart, this is not a political post that goes into America’s history. […]

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{PODCAST} In-Ear Insights: Artificial Intelligence and Corporate Culture

{PODCAST} In-Ear Insights: Artificial Intelligence and Corporate Culture

In this week’s In-Ear Insights, Katie and Chris discuss how artificial intelligence impacts corporate culture and vice versa. Learn about the two different types of organizations, use cases for AI in corporate management, and the hidden danger of AI and institutional knowledge in your corporation. [podcastsponsor] Watch the video here: Can’t see anything? Watch it […]

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{PODCAST} In-Ear Insights: Essential Management Skills

In this week’s In-Ear Insights, Katie and Chris answer a listener question: what are the most important skills or things to know when you become a new manager? What are some of the major obstacles that individual contributors face when finding themselves in a management role? Tune in to learn about essential management skills. You’ll […]

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