EVENTSVALUBALE

Making Events Valuable

This post was originally featured in the 10.29.2025 newsletter found here: INBOX INSIGHTS: The Case for Knowledge Blocks, Making Events Valuable In this week’s Data Diaries, let’s talk about a follow-up to last week’s column – what are the things that we do to make sessions valuable for attendees at conferences? Since it is still […]

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What If LinkedIn's AI Treats Your Profile Differently Based on Your Name?

What If LinkedIn’s AI Treats Your Profile Differently Based on Your Name?

What if LinkedIn’s AI treats your profile differently – not based on your qualifications, your content, or your professional experience – but based on your first name alone? We ran an experiment to find out. The results concern us, and they should concern you too. Why We Ran This Experiment Many professionals have asked whether […]

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So What? How To Get Started With Small Language Models

So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on YouTube Live. Be sure to subscribe and follow so you never miss an episode! In this episode, you will discover how to run powerful AI models completely on your own machine, keeping your sensitive data private and […]

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So What Whats New with NotebookLM

So What? What’s new with NotebookLM

So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on YouTube Live. Be sure to subscribe and follow so you never miss an episode! This episode is your NotebookLM masterclass, revealing how to build a private, trusted knowledge base for qualitative data analysis and content creation. Discover […]

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So What Introduction to Google Opal

So What? Introduction to Google Opal

So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on YouTube Live. Be sure to subscribe and follow so you never miss an episode! In this episode of So What? The Trust Insights weekly livestream, you’ll learn how to effectively leverage Google Opal for your marketing analytics […]

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infooverload

Dealing with Information Overload

This data was originally featured on the October 1st, 2025 newsletter found here:INBOX INSIGHTS, October 1, 2025: AI Data Quality, Dealing With Information Overload In this week’s Data Diaries, let’s talk about dealing with content overwhelm. With the advent of generative AI, more people and more companies are publishing more content than ever before. How […]

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So What Getting started with Claude Skills

So What? Getting started with Claude Skills

So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on YouTube Live. Be sure to subscribe and follow so you never miss an episode! In this episode of So What?, you’ll learn about Claude skills and what they can do for you. Create and implement your own […]

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factchecking

Deep Fact Checking

This data was originally featured in the September 17th newsletter found here: INBOX INSIGHTS: AI Decisioning, Deep Fact Checking In this week’s Data Diaries, let’s talk about a powerful use case for AI deep research that almost no one knows about: Fact checking. With any given document you have, you can give the AI deep […]

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In-Ear Insights How to Make Conferences Worth the Investment

In-Ear Insights: How to Make Conferences Worth the Investment

In this episode of In-Ear Insights, the Trust Insights podcast, Katie and Chris discuss the worth of conferences and events in a tight economy. You will learn a powerful framework for evaluating whether an expensive conference ticket meets your specific professional goals. You will use generative artificial intelligence to score event agendas, showing you which […]

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INBOX INSIGHTS, October 8, 2025: Lost the Plot on Planning, AI For Data Analysis, Part 1

INBOX INSIGHTS: Lost the Plot on Planning, AI For Data Analysis, Part 1 (2025-10-08) :: View in browser 👉 Ready to lead AI? Register for our new course, the AI-Ready Strategist! Watch This Newsletter 🎧 Listen to this newsletter as an MP3 We’ve Lost the Plot on Planning- Part 1 I’ve been in a lot […]

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