INBOX INSIGHTS: AI Skills Training, Process Documentation with AI (2025-09-24) :: View in browser 👉 Ready to lead AI? Register for our new course, the AI-Ready Strategist! Watch This Newsletter 🎧 Listen to this newsletter as an MP3 How to Advocate for AI Skills Training Today, let’s answer a reader question: “How do we convince […]
Category: professional development
Why Soft Skills Aren’t Soft
This post was originally featured in the August 13th, 2025 newsletter found here: INBOX INSIGHTS, August 13, 2025: Why Soft Skills Aren’t Soft, AI and Jobs Why “Soft Skills” Aren’t Soft Here’s a story that perfectly illustrates a much bigger problem we need to talk about. We recently had an incident where a generative AI […]
In-Ear Insights: Do Websites Matter in the Age of AI?
In this episode of In-Ear Insights, the Trust Insights podcast, Katie and Chris discuss whether blogs and websites still matter in the age of generative AI. You’ll learn why traditional content and SEO remain essential for your online presence, even with the rise of AI. You’ll discover how to effectively adapt your content strategy so […]
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Using AI for KPIs
This post was originally featured in the July 23rd, 2025 newsletter: INBOX INSIGHTS, July 23, 2025: Using AI for KPIs, Which AI Models to Use Part 2 Using AI for KPIs A reader recently asked us: “How might you use AI in the process of evaluating KPI performance and next actions?” This is exactly the […]
So What? Revisiting Prompt Engineering Basics
So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on YouTube Live. Be sure to subscribe and follow so you never miss an episode! In this episode of So What? The Trust Insights weekly livestream, you’ll learn about prompt engineering basics and how to improve your AI interactions. […]
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So What? Summer Makeover Series: Podcast Transcription Automation
So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on YouTube Live. Be sure to subscribe and follow so you never miss an episode! In this episode of So What? The Trust Insights weekly livestream, you’ll learn how to approach podcast transcription automation to save time and reclaim your […]
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So What? How To Use Generative AI To Build A Sales Playbook
So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on YouTube Live. Be sure to subscribe and follow so you never miss an episode! In this episode of So What? The Trust Insights weekly livestream, you’ll learn how to use generative AI to build a robust sales […]
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INBOX INSIGHTS, May 28, 2025: When AI-First Goes Wrong, Using AI on Your Dark Data
INBOX INSIGHTS: When AI-First Goes Wrong, Using AI on Your Dark Data (2025-05-28) :: View in browser 👉 Our Unofficial Guide to the LinkedIn Algorithm has just been updated with brand new information! Watch This Newsletter 🎧 Listen to this newsletter as an MP3 When AI-First Goes Spectacularly Wrong: Part 1 Last week, we talked […]
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AI Integration Strategy Part 4
This post was originally featured in the April 30th, 2025 newsletter found here: INBOX INSIGHTS, April 30, 2025: AI Integration Strategy Part 4, Marketing Job Market Demand Approaching AI Integration Strategically – Part 4: Measurement Framework In Part 1 of this series, we talked about the STEM framework where the “M” stands for Measurement. In […]
AI Integration Strategy Part 3
This post was originally featured in the April 23rd, 2025 Newsletter found here: INBOX INSIGHTS, April 23, 2025: AI Integration Strategy Part 3, AI Data Privacy Approaching AI Integration Strategically – Part 3: Implementation I once sat through a painful meeting where an executive asked for a status update on a new tech implementation. When […]