In-Ear Insights: Rapid Scenario Planning with Generative AI

In this episode of In-Ear Insights, the Trust Insights podcast, Katie and Chris discuss rapid scenario planning for your business with the help of generative AI. You discover methods for using generative AI to plan for multiple potential futures, equipping you to handle various situations. You learn to identify constants in your business, like revenue […]

Read More… from In-Ear Insights: Rapid Scenario Planning with Generative AI

12 Days of AI Use Cases Day 2: Conference Call Transcription for Business Value

12 Days of AI Use Cases Day 2: Conference Call Transcription for Business Value

Welcome to the 12 Days of AI Use Cases! In this series, we’ll be looking at different use cases for AI – in particular, generative AI and large language models, the software that powers tools like ChatGPT, Google Gemini, and Anthropic Claude. Each day, we’ll look at the use case through the lens of the Trust […]

Read More… from 12 Days of AI Use Cases Day 2: Conference Call Transcription for Business Value

In-Ear Insights Digital Ghosts, AI Ethics, and Employment Agreements

In-Ear Insights: Digital Ghosts, AI Ethics, and Employment Agreements

In this episode of In-Ear Insights, the Trust Insights podcast, Katie and Chris discuss your digital ghost. You will learn whether employers can put your digital ghost to work, the legal and ethical implications of employers using your digital assets, how to safeguard your digital likeness, and what you need to negotiate with your employer. […]

Read More… from In-Ear Insights: Digital Ghosts, AI Ethics, and Employment Agreements

INBOX INSIGHTS, November 27, 2024: Happy Thanksgiving from Trust Insights!

INBOX INSIGHTS: Happy Thanksgiving from Trust Insights! (11/27) :: View in browser 🦃 Happy Thanksgiving from Trust Insights! This week I put down the data and picked up the bread basket. I asked our Analytics for Marketers community about their favorite Thanksgiving side dishes. (Because let’s be honest, the sides are always the best part!) […]

Read More… from INBOX INSIGHTS, November 27, 2024: Happy Thanksgiving from Trust Insights!

DIGGING DEEP INTO PROBLEMS

Digging Deep Into Problems

This content was originally featured in the October 23rd, 2024 newsletter found here: INBOX INSIGHTS, October 23, 2024: Digging Deep Into Problems, Marketing Hiring Demand Are We Digging Deep Enough Into Our Problems? Are we digging deep enough into our problems? The answer is no. But wait. What about the 5Ps? I’m using that framework! […]

Read More… from Digging Deep Into Problems

Do you need to be an AI

Do You Need to Be An AI Expert?

This content was originally featured in the October 16th, 2024 newsletter found here: INBOX INSIGHTS, October 16, 2024: Do You Need to Be An AI Expert, Economic Indicators Part 3 Catch the replay of our recent talks! Katie’s MAICON talk, Managing the People who Manage AI Chris’ MAICON talk, The Future of AI is Open […]

Read More… from Do You Need to Be An AI Expert?

So What Using Generative AI for Competitive Analysis

So What? Using Generative AI for Competitive Analysis

So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on YouTube Live. Be sure to subscribe and follow so you never miss an episode! In this episode of So What? The Trust Insights weekly livestream, you’ll learn how to use AI for competitive analysis. You’ll discover how […]

Read More… from So What? Using Generative AI for Competitive Analysis

So What AI Image Generation Bake off

So What? AI Image Generation Bake-off

So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on YouTube Live. Be sure to subscribe and follow so you never miss an episode! In this episode of So What? In the Trust Insights weekly livestream, you’ll learn how experimenting with AI image-generation tools can help you […]

Read More… from So What? AI Image Generation Bake-off

So What Behind the scenes of the marketing over coffee podcast

So What? Behind the Scenes of the Marketing Over Coffee Podcast

So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on YouTube Live. Be sure to subscribe and follow so you never miss an episode! In this episode of So What? you’ll learn the secrets behind the scenes of the popular marketing podcast, Marketing Over Coffee. Katie Robbert […]

Read More… from So What? Behind the Scenes of the Marketing Over Coffee Podcast

Building Powerful ICPs with Generative AI 5

Building Powerful ICPs with Generative AI – Final Summary

This blog series is a collaboration between artificial intelligence and human expertise. Inspired by the insightful content written by Katie Robbert, CEO of Trust Insights, from their weekly newsletter “Inbox Insights” The Human-AI Partnership: Unlocking Marketing Magic in a Data-Driven World In the last couple of weeks, we’ve discussed the various ways in which the […]

Read More… from Building Powerful ICPs with Generative AI – Final Summary

Pin It on Pinterest