So What? Best time to post using your own data
So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on Facebook Live or YouTube Live. Be sure to subscribe and follow so you never miss an episode! In this week’s episode of So What? we focus on how to determine the...In the Headlights, November 11, 2020: Facebook Engagement Post-Election, Dashboards, Data-Driven Marketing
Facebook engagement post-election, dashboards, data-driven marketing Get ready for Google Analytics 4 with an in-depth audit of your existing Google Analytics setup > How fluent do you need to be in advanced technologies like artificial intelligence, machine...
{PODCAST} In-Ear Insights: Avoiding Data-Driven Marketing Traps
In this episode of In-Ear Insights, Katie and Chris dig into this key question: is there such a thing as being too data-driven? “I’m not sure if you and I have discussed this in the past but it’s been on my mind a lot lately, and I’m not sure...
Marketing Analytics, Data Science and Leadership – November 9, 2020 Week In Review
You’re busy. We get it. We’ve compiled some of the top-clicked and shared articles that you don’t want to miss. Here is a quick review of the top news in marketing analytics, data science, and leadership you should be reading. IBM AI algorithms can read chest X-rays...
So What? Getting started with Google Data Studio
So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on Facebook Live or YouTube Live. Be sure to subscribe and follow so you never miss an episode! In this week’s episode of So What? we’ll tackle automating your reporting...In The Headlights, November 4, 2020: Statistics 101, Instagram TV Stats, Content Curation
Statistics 101, Instagram TV Stats, Content Curation Get ready for Google Analytics 4 with an in-depth audit of your existing Google Analytics setup > Every four years, the United States of America gets another big lesson in statistics. In 2000, it was a lesson on...
{PODCAST} In-Ear Insights: 2020 Instagram TV and Instagram Feed Engagement Stats
In this episode of In-Ear Insights, Katie and Chris discuss the latest findings on Instagram engagement rates, especially for Instagram TV. You’ll learn: How brands fared in 2020 with a global pandemic and multiple, conflicting crises How influencers fared and...
Marketing Analytics, Data Science and Leadership – November 2, 2020 Week In Review
You’re busy. We get it. We’ve compiled some of the top-clicked and shared articles that you don’t want to miss. Here is a quick review of the top news in marketing analytics, data science, and leadership you should be reading. How to Make Marketing Smarter with...
So What? Content Curation for your Personal Brand
So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on Facebook Live or YouTube Live. Be sure to subscribe and follow so you never miss an episode! In this week’s episode of So What? we focus on Content Curation for...Free Weekly Newsletter
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