So What How to do an audience analysis

So What? How to do an Audience Analysis

So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on YouTube Live. Be sure to subscribe and follow so you never miss an episode! In this episode of So What? The Trust Insights weekly livestream, you’ll learn how to conduct an insightful audience analysis using valuable data […]

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INBOX INSIGHTS, July 10, 2024: Developing a Sustainable AI Integration Strategy, Ghost Jobs

INBOX INSIGHTS: Developing a Sustainable AI Integration Strategy, Ghost Jobs (7/10) :: View in browser 👉 Catch the Replay of our Generative AI for Real Estate Webinar!_ Developing a Sustainable AI Integration Strategy Well, hey there! Let’s chat about a topic that’s been buzzing around boardrooms and strategy meetings: integrating AI into your business. AI […]

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In-Ear Insights Trust and Influencer Marketing Strategy

In-Ear Insights: Trust and Influencer Marketing Strategy

In this episode of In-Ear Insights, the Trust Insights podcast, Katie and Chris discuss the crisis of trust in institutions, influencer marketing strategy, and what it means for your marketing. Learn why Gen Z gravitates toward individual influencers and away from brands. Discover how to adapt your marketing to include influencers, even if you’re not […]

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Cooking with AI

Rescuing Burgers with AI

This data was originally featured in the July 3rd, 2024 newsletter found here: INBOX INSIGHTS, JULY 3, 2024: QUICK TIPS FOR AGILE MARKETING, RESCUING BURGERS WITH AI In this week’s Data Diaries, let’s keep the theme of using generative AI for non-work purposes going, especially in light of the July 4th holiday in the USA. […]

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Assumptions of Time

Assumptions of Time

This content was originally featured in the June 26th, 2024 newsletter found here: INBOX INSIGHTS, JUNE 26, 2024: ASSUMPTIONS OF TIME, GOLD STANDARD OF ATTRIBUTION I wrote about making assumptions about people’s time on LinkedIn the other day. Given the responses, I think it’s worth bringing up again. Here is the original post: Don’t use the […]

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INBOX INSIGHTS, July 3, 2024: Quick Tips for Agile Marketing, Rescuing Burgers with AI

INBOX INSIGHTS: Quick Tips for Agile Marketing, Rescuing Burgers with AI (7/3) :: View in browser 👉 Register for our Generative AI for Real Estate Webinar! Quick Tips for Agile Marketing As we step into the week of the 4th of July, we know many of you are gearing up for some well-deserved downtime. While […]

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In-Ear Insights Generative AI for Non-Business Use Cases

In-Ear Insights: Generative AI for Non-Business Use Cases

In this episode of In-Ear Insights, the Trust Insights podcast, Katie and Chris discuss using generative AI for non-business, fun tasks. You’ll discover how to leverage generative AI to solve everyday challenges like creating a recipe with specific ingredients or remembering what to pack for a trip. You’ll learn how to use AI to enhance […]

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Gold Standard of Attribution

Gold Standard of Attribution

This data was originally featured in the June 26th, 2024 newsletter found here: INBOX INSIGHTS, JUNE 26, 2024: KEEPING PROJECTS ON THE RAILS, GOLD STANDARD OF ATTRIBUTION In this week’s Data Diaries, let’s talk attribution. Wil Reynolds of Seer Interactive posted a really interesting, thoughtful article about measuring SEO and search in the age of AI, pointing […]

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So What Generative AI Best Practices for Building GPTs

So What? Generative AI Best Practices for Building GPTs

So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on YouTube Live. Be sure to subscribe and follow so you never miss an episode! In this episode of So What? The Trust Insights weekly livestream, you’ll learn the trade of building GPTs for your business needs. Discover […]

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