So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on YouTube Live. Be sure to subscribe and follow so you never miss an episode! In this episode, Katie, Chris, and John break down the essential six levels of AI proficiency to help you stop comparing yourself to […]
So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on YouTube Live. Be sure to subscribe and follow so you never miss an episode! In this episode, we dive into the powerful world of Claude Code to transform how you handle complex projects and data. You’ll discover […]
This post was originally featured in the November 7th, 2025 newsletter found here: INBOX INSIGHTS, November 5, 2025: 7 Ways to Get Started with AI, Deterministic vs. Probabilistic 7 Ways to Get Started With AI Last month I was at an in-person event and I overheard someone saying, “we need to leverage AI across our […]
Welcome to the 12 Days of AI Use Cases, 2025 Edition! Today: Business card extraction In this series, we’ll be looking at different use cases for AI – in particular, generative AI and large language models, the software that powers tools like ChatGPT, Google Gemini, and Anthropic Claude. Each day, we’ll look at the use […]
Read More… from 12 Days of AI Use Cases Day 8: Business Card Extraction
In this week’s Data Diaries, let’s talk about breaking down a process. This is something that Katie advises all the time in things like our AI-Ready Strategist Course. One of my favorite tricks for doing this is, unsurprisingly, to use AI. Here’s how. First, open the voice memos app or voice transcription app of your choice. […]
This data was originally featured in the April 2nd, 2025 newsletter found here: INBOX INSIGHTS, April 2, 2025: Failing Up, AI Stability vs. Capability In this week’s Data Diaries, let’s talk about AI tool choice and software. One of the most common questions I’m asked at literally every event is what AI software an organization […]
So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on YouTube Live. Be sure to subscribe and follow so you never miss an episode! In this episode of So What? The Trust Insights weekly livestream, you’ll learn about the most important marketing and AI trends of 2024. […]
Read More… from So What? 2024 Year in Review of Marketing and AI Trends
This data was originally featured in the October 16th, 2024 newsletter found here: INBOX INSIGHTS, October 16, 2024: Do You Need to Be An AI Expert, Economic Indicators Part 3 In this week’s Data Diaries, we’re wrapping up our three part series on economic indicators. In part 1, we talked about what economic indicators are. […]
This data was originally featured in the October 9th, 2024 newsletter found here: INBOX INSIGHTS, October 9, 2024: AI and Annual Planning, Economic Indicators Part 2 In this week’s Data Diaries, we’re picking up from where we left off last week when it comes to economic indicators. This week, we’ll be using generative AI’s capabilities […]
This blog series is a collaboration between artificial intelligence and human expertise. Inspired by the insightful content written by Katie Robbert, CEO of Trust Insights, from their weekly newsletter “Inbox Insights” Remember that time you poured your heart and soul into a marketing campaign, only for it to fall short when it launched? Yeah, me […]
Read More… from Building Powerful ICPs with Generative AI: Part 1
Newsletter
Podcast
